Wake up dormant contacts.

Pick a segment of cold leads or past customers. AI drafts personalized SMS + email. You approve. Revenue lands the same week.

The Problem

Your CRM is a goldmine you've never mined.

You have hundreds, maybe thousands of past leads and customers sitting cold in your database. They already know you. They're 5x cheaper to convert than new leads. But who has time to write a personal message to all of them? Database Reactivation does, in your voice, in one click.

How It Works

From dormant list to booked work in days.

STEP 01Pick a Segment

"Customers who haven't booked in 12+ months." "Quotes that never converted." "Last summer's HVAC tune-ups." Filter by anything in your CRM.

STEP 02AI Drafts the Outreach

Claude pulls each contact's history from your KB, drafts a personalized SMS + email — in your voice, with a real reason to reach out.

STEP 03You Review & Approve

Skim a sample, edit the template if you want, then green-light the campaign. No mass-blast feel — every message is personal.

STEP 04Multi-Touch Sequence

Twilio + Resend send the campaign across multiple touchpoints over days, with quiet hours and pacing baked in.

STEP 05Replies Route to Speed to Lead

When a dormant contact responds, they hand off to Speed to Lead — qualified, booked, and on your calendar within minutes.

Built With

Production stack.

Trigger.dev Twilio SMS Resend Anthropic Claude Supabase Postgres Voyage + pgvector

Connects With

Plays well with the rest of your stack.

Speed to Lead

↔ Two-way handoff

Nurture

→ Long-game follow-up

What You Get

Real revenue from a dormant list.

Cheaper Than New Leads

Re-engaging past contacts beats paid ads on cost-per-conversion every time.

3-7%

Reactivation Rate

Typical response from a well-targeted dormant list with personalized outreach.

1-Click

Campaigns

From segment selection to live campaign in under 10 minutes of your time.

Quiet Hours

Built In

No 2 AM texts. Compliant pacing. Auto-pause on reply.

Mine your database. Without lifting a finger.

We'll run a free reactivation pilot on 100 of your dormant contacts.

See it live →

AgentSurge · Database Reactivation agentsurge.ai